What is a Charm and Relax in Venice?
Charm and Relax!
In the context of tourist accommodation in Italy, the designation "Charm and Relax" is applied to establishments, which offer a guaranteed level of professional, high quality services and a pleasant and peaceful location. They are ideal for a holiday, a weekend break, a business trip or a simple overnight stop.
The essential characteristics of this type of establishment are the welcome and hospitality, which are typical of the traditions and culture of the country. Created out of palaces or mansion houses with careful attention to the original architectural harmonies and offering a top quality service which combines respect for tradition, the pleasures of refined luxury and the latest technology, they are quite different from the anonymous hotel.
This type of "boutique" establishment does not have a large number of rooms. This, in fact, is one of its most important features, allowing the staff to concentrate fully on the personalised service which is a basic principle. The difference between the Charm and Relax and the traditional luxury hotel is the quality of the rapport between the guests and the hotel personnel.
Travellers nowadays expect more from a hotel than simple comfort. In planning their trip, they look for accommodation with some distinctive features, avoiding the large, uniform hotels. The uniqueness of de luxe accommodation lies in its external and internal design elements and, above all, on the quality of service on offer.
Style is embodied in the establishment; the key words are uniqueness, distinctive design, a friendly atmosphere that reflects hospitality. The most important factor in determining success is the ability to offer an out-of-the-ordinary experience; it is not entirely a matter of chance that the word "charme" carries a hint of the world of high fashion.
Location is always the first thing a guest looks for in choosing where to stay, in terms of convenience but also with a view to finding somewhere trendy, sought-after.
To be surrounded by places of interest is also a factor and the de luxe establishments tend, therefore, to be found in the most attractive parts of cities, in the commercial districts, which also offer sophisticated entertainment possibilities.
The atmosphere of the place, together with fashionable internal design, is a very important feature of de luxe accommodation, and high quality, personalised services and the friendly, but professional attention of management and staff create the atmosphere.
Intimate hospitality, attentive but professional, can only be achieved by well-trained and well-motivated staff. Consideration of the opinions and comments of the guests is a very important element in continuous improvement.
